STAMFORD, CT -- BEV Capital recently completed an investment in The Feedroom. The company builds and operates more than 170 Internet video websites for clients including General Motors, Cisco, Sun Microsystems, NBC, Comcast, Tribune Company, Reuters, AOL, and the Pentagon. Together, these sites deliver more than 1 million Internet video streams daily, offering corporate information as well as general news and entertainment. BEV led the $5 million financing round and joined the company’s Board of Directors.

Based in New York City, The FeedRoom helps companies deliver Internet video to the rapidly expanding broadband audience. The FeedRoom has built a set of advanced technology tools that allow it to be a “one-stop shop” for all of a corporation’s Internet video needs, including filming, editing, digital asset management, storage, streaming delivery, and reporting. The company’s expertise in TV production combined with the breadth and quality of its Internet broadcasting services effectively differentiate it from other streaming video providers.

For media companies, The FeedRoom takes made-for-television video, edits it for effectiveness over a broadband channel, and delivers it seamlessly to Internet viewers. For example, The Feedroom recently delivered the NCAA March Madness on Demand online broadcast for CBS Sportsline and AOL, allowing subscribers to watch live and archived NCAA tournament basketball games over the Internet. The Feedroom also helps non-media companies to develop effective Internet video communications tools for consumer marketing, press relations, and internal and external corporate communications. To learn more about the company, visit

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