STAMFORD, CT -- BEV Capital (BEV) recently completed an investment in Swoozie’s, an upscale retail chain of gift and paper goods stores. Swoozie’s is one of the most unique and well-executed specialty retail concepts we’ve seen in years. BEV was the sole investor in the Company’s first outside financing round.
Swoozie’s was founded by two retail veterans, David Dworkin and Kelly Plank. David was a former CEO of such highly regarded retailers as Neiman Marcus, Broadway Stores and Storehouse UK. Kelly spent most of her career at Federated Department Stores in key senior merchandising roles. Together, David and Kelly created Swoozie’s, which offers convenient “one stop solutions” for gift giving and celebrations of all kinds. Offerings consist primarily of giftware (e.g., glassware, ceramics, jewelry) and paper products (including custom invitations, greeting cards, stationary and journals). The Company combines novel product, high-touch customer service and creative merchandising built around seasonal product themes and assortments.
Swoozie’s currently operates seven stores in Atlanta, GA and Raleigh, NC and Jacksonville, FL. Stores are located in lifestyle centers and upscale strip malls. New locations will also target affluent shopping streets and centers.
BEV’s equity investment will finance new store openings, additions to the management staff and general working capital requirements. Swoozie’s, Inc. is based in Atlanta, GA; its website address is www.swoozies.com.
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